Analysis of the Corporate Philanthropy Leaders’ Practices in Russia in 2007–2009
Abstract
The article presents the main topics and findings of the Analytical Study of the Corporate Philanthropy in Russia. Based on the analysis of the corporate philanthropy practices in 2007–2009 the article discovers the connections of the leading Russian companies’ philanthropic programs with the corporate strategy and explores the peculiarities of their implementation and performance evaluation.
Keywords:
corporate social performance, corporate philanthropy, corporate strategy
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The List of References in Cyrillic Transliterated into Latin Alphabet
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Articles of the Russian Management Journal are open access distributed under the terms of the License Agreement with Saint Petersburg State University, which permits to the authors unrestricted distribution and self-archiving free of charge.