The Balanced Scorecard — Measures that Drive Performance

Authors

  • Robert S. Kaplan Harvard Business School, USA
  • David P. Norton Nolan, Norton & Company, USA

Abstract

This article is a translation from Harvard Business Review 70 (1): 71–79.

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Published

2004-09-06

How to Cite

Kaplan, R. S., & Norton, D. P. (2004). The Balanced Scorecard — Measures that Drive Performance. Russian Management Journal, 2(3), 71–84. Retrieved from https://rjm.spbu.ru/article/view/760

Issue

Section

Modern Classics: The Balanced Scorecard

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