Эффектуация и каузация как медиаторы связи между культурными ценностными ориентациями и результатами деятельности новой предпринимательской фирмы
DOI:
https://doi.org/10.21638/11701/spbu18.2017.401Аннотация
В статье представлена теоретическая и эмпирическая оценка роли подходов к принятию решений (эффектуации и каузации) как медиаторов связи между ценностями национальной культуры и результатами деятельности новой предпринимательской фирмы. Данная работа вносит теоретический вклад в исследования венчурной когнитивной логики принятия решений, рассматривая характеристики национальной культуры как антецеденты предпринимательского мышления, а результаты деятельности фирмы как следствия применения различных принципов принятия решений. Эмпирическая проверка теоретической модели исследования проводилась на базе 3360 новых предпринимательских фирм из 23 стран, данные о которых были получены в рамках проекта «Глобальное исследование предпринимательского духа студентов» (GUESSS) 2013–2014 гг. Характеристики национальной культуры исследуемых стран измерялись с помощью модели культурных ценностных ориентаций Ш. Шварца. Результаты исследования показали, что оба подхода к принятию решений — эффектуация и каузация — положительно связаны с результатами деятельности новой предпринимательской фирмы. В то же время было обнаружено, что эффектуация опосредует связь между ценностями национальной культуры (принадлежность, равноправие и гармония) и результатами деятельности новой фирмы. В свою очередь, каузация выступает как медиатор связи между ценностями автономии, иерархии и мастерства и результатами деятельности новой фирмы.
Ключевые слова:
эффектуация, каузация, национальная культура, модель Шварца, результаты деятельности фирмы, GUESSS
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ЛИТЕРАТУРА НА РУССКОМ ЯЗЫКЕ
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Опубликован
28.12.2017
Как цитировать
Широкова, Г. В., & Ласковая, А. К. (2017). Эффектуация и каузация как медиаторы связи между культурными ценностными ориентациями и результатами деятельности новой предпринимательской фирмы. Российский журнал менеджмента, 15(4), 397–424. https://doi.org/10.21638/11701/spbu18.2017.401
Выпуск
Раздел
Теоретические и эмпирические исследования
Лицензия
Статьи журнала «Российский журнал менеджмента» находятся в открытом доступе и распространяются в соответствии с условиями Лицензионного Договора с Санкт-Петербургским государственным университетом, который бесплатно предоставляет авторам неограниченное распространение и самостоятельное архивирование.
