Price Discrimination In New Apartments Market In Russia
DOI:
https://doi.org/10.21638/11701/spbu18.2016.402Abstract
The paper explores practical issues of using price discrimination in the markets of new apartments. First, we discuss various strategies of price discrimination which may be applied by construction companies to increase revenue (i. e. discrimination by observable characteristics or by self-selection). Then we suggest an approach for empirical estimation of possibility of price discrimination in this market, based on the survey of real buyers of apartments. Finally we present results of the pilot application of this approach on the basis of a construction company in St. Petersburg and suggest the next steps for development of this approach.
Keywords:
pricing, price discrimination, housing market, customer survey
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Published
2016-12-27
How to Cite
Storchevoy, M. A., Kholodilin, K. A., Sorokin, D. M., & Sharapudinov, S. S. (2016). Price Discrimination In New Apartments Market In Russia. Russian Management Journal, 14(4), 21–48. https://doi.org/10.21638/11701/spbu18.2016.402
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Section
Theoretical and Empirical Studies
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Articles of the Russian Management Journal are open access distributed under the terms of the License Agreement with Saint Petersburg State University, which permits to the authors unrestricted distribution and self-archiving free of charge.
